Which of the following best describes a customer-centric approach?

A customer-centric approach revolves around prioritizing the needs and experiences of customers, ensuring that their satisfaction is at the forefront of any business strategy. This concept emphasizes understanding customers' preferences, behaviors, and pain points, allowing companies to tailor their products and services in a way that enhances customer satisfaction and loyalty. By actively seeking to meet and exceed customer expectations, businesses can build lasting relationships, ultimately leading to increased customer retention and advocacy.

In contrast, focusing solely on profit margins ignores what truly drives customer satisfaction and loyalty. Emphasizing product features over customer needs risks alienating customers who may not find those features relevant or beneficial. Ignoring customer feedback would lead to a disconnect between what the business offers and what customers actually want, ultimately hindering the ability to create a positive customer experience. Therefore, a customer-centric approach is essential for long-term success in today's competitive market.